Tag: Zoopla

Artificial Intelligence for Real Estate Agents – ‘What’s it AI about?!’

by Charlotte C.

Golden Nuggets Podcast: uncovering TOP 10 real estate ‘AI Tools’ Countdown 🛠️ | Feat. Ayman Alashkar, CEO and Founder of overwrite.ai

Take a deep dive into latest trends, benefits, and considerations of integrating AI into your real estate practice.

Courtesy of Propologi‘s latest podcast, hear how proptech can solve those niggling pain-points for estate agents, what AI CAN’T do, and how it can level up your real estate game.

Industry expert, ‘Golden Nuggets’ Host and Propologi Founder, Silvia Eldawi brings you the low down on AI for property agents in her latest podcast with overwrite.ai’s Founder and CEO Ayman Alashkar.

Listen in as Silvia quizzes Ayman on “Artificial Intelligence for Real Estate Agents” posing the question: “What’s it AI about?”…

The episode reveals the latest trends, benefits, and considerations of integrating AI into your real estate practice.

Hear Silvia and Ayman uncover golden nuggets on:

  • The top 10 AI tools you can use today
  • How far should you use and trust ChatGPT?
  • Focusing on higher value tasks
  • The downsides and pitfalls of AI
  • Latest AI trends, benefits, and considerations

Propologi is a UAE real estate startup that helps agents to “Discover the success sequence to becoming a Property Professional” Through it’s educational platforms, podcasts and other dedicated marketing channels, it offers programs for ambitious and aspiring property professionals.

“Whether you’re a seasoned agent or new to the field, understanding AI’s role in real estate can give you a competitive edge. Our countdown and discussion will equip you with the knowledge and tools you need to transform your strategy and capitalize on AI’s potential.” 

– Propologi Founder, Silvia Eldawi

Ayman Alashkar, talks AI solutions for today’s estate agents

About overwrite.ai

overwrite.ai is a pioneering, purpose-built real estate AI, creating engagement-oriented content for the real estate industry. overwrite.ai creates the marketing content that powers the real estate industries of the UAE, KSA, Egypt and Lebanon.

Have you got “Generative AI-nxiety”?

by Charlotte C.

Many CEOs and business owners are feeling pressure to incorporate generative AI into their plans. If the pressure doesn’t come from an industry rival, it often comes from your own board.

Ready or not, be prepared to adopt it carefully, intentionally, and soon! 

BIG DEMAND, BIG BENEFITS

Most companies have already implemented generative AI or are working to do so soon. Tellingly, even organizations in the early stages of maturity are seeing benefits. In fact, 89% of companies currently using generative AI reported seeing either substantial or modest upsides from the technology. 

The three most frequently reported benefits? 

  • Increased market competitiveness (52%)
  • Improved security (49%)
  • Enhanced performance or functionality of their products (45%)

Here are three steps as you put together your generative AI strategy. 

1. Clarify Leadership

What separates companies actively using generative AI from those that can’t seem to get things off the ground? In a word: leadership. Remarkably, 98% of surveyed companies using generative AI today report having a single organizational leader that drove the adoption. 

And while you may tap your CTO or Head of Analytics to oversee the adoption, never underestimate your own importance in making it stick. According to the data leaders in our survey, the most common role responsible for driving generative AI strategy is the CEO. You and the leader you appoint will both play a big part in rollout strategy as well as things like allaying fears and concerns of employees and board members. 

My advice to my fellow CEOs is simple: Empower one leader to take the reins with your generative AI efforts. Give them clear direction, guidance, and support in achieving that goal, and help them build a team with the skills they need to make it a success.   

2. Start Slow 

All the pressure being heaped on CEOs to adopt generative AI may be somewhat warranted, but it can have the unfortunate outcome of causing you to act hastily. Don’t take the bait. Instead, take this process at the right pace and allow yourself to experiment before diving into the deep end. You’ll be glad you did.  

While 36% of surveyed data leaders say their organization is currently using generative AI, just 13% of those leaders rate their maturity as “optimizing” or “innovating.” The remainder rank their generative AI maturity as still in the stages of exploring, experimenting, or formalizing. In other words, there’s still time to catch up. 

If you and your team are feeling like you’re behind the curve, don’t fret but do make sure you are laying the groundwork now. Before you jump in, identify what use cases would make the biggest impact and the most sense in your organization. Some of the most popular use cases named by our respondents include: 

  • Content generation 
  • Analytic insights summary and generation
  • Code development
  • Process documentation 

3. Manage Risk

Are there clear risks to using generative AI? Of course. There are particular concerns around things like data quality and security. But there are enormous upsides, too, and there are tried and true ways to mitigate those risks. 

Some 77% of the board members we surveyed said their organization has policies or guidelines in place to address ethical concerns around generative AI. Likewise, 75% say their organization is currently addressing regulatory or compliance considerations around generative AI. 

Providing organizational guidance is key to mitigating risk. A solid majority of the board members we surveyed said they are already doing this around topics like privacy and security, fairness and bias, trust and transparency, social impact, and accountability. Many organizations are now conducting regular AI audits and establishing clear lines of responsibility for generative AI management in order to ensure proper governance and ethical use. And for organizations that don’t yet have those skills in house, working with trusted vendors can add another layer of security and risk reduction. 

Given the moment we’re in, CEOs are forgiven for feeling a little anxious when the topic of generative AI comes up with their board. But the fact is, if you empower the right people, take your time, and take steps to mitigate risk, you can unlock some serious benefits for your company and turn that anxiety into pure exhilaration.

This column does not necessarily reflect the opinion of overwrite.ai and its owners.

Mark Anderson writes for Fast Company

This story has been published from an article in Fast Company published on 31st October 2023.

For informative news and views on the world of real estate, proptech and AI, follow overwrite on Instagram and LinkedIn, and keep up-to-date with our weekly NewsBites blog.

About overwrite.ai

overwrite.ai is a pioneering, purpose-built real estate AI, creating engagement-oriented content for the real estate industry. overwrite.ai creates the marketing content that powers the real estate industries of the UAE, KSA, Egypt and Lebanon.

overwrite | real estate content creation, reimagined

6 Signs of a Bad Real Estate Broker

by Charlotte C.

Bad Real Estate Agents. Unfortunately they’re out there. There are those that lack training. Those with limited experience. Poor local community knowledge. Zero negotiation skills. Pushy sales techniques.

Not every agent is a bad apple. Many are ethical, informed and professional. Genuinely intent on finding the best possible outcome for their clients.

So, what makes a Bad Agent?

We’ve identified some of the common, underhand tactics of bad real estate agents, that you don’t want to be known for:

1. Pumping the Guide Price

An estate agent may initially post a property at a price lower than value, in order to attract offers. Then pump the price up once they have qualified buyers in hand. This practice can backfire on the agent. Rendering their reputation in tatters.

2. Betraying Trust

Home buying is an expensive and emotive affair.It’s therefore inevitable that buyers and sellers will open their hearts to their trusted agents. Estate agents are famously chatty.

Some, will abuse their client’s confidence. Taking information they glean, and using it to their benefit. Much like Karma, that betrayal of trust will come back to haunt them.

Betrayal of trust won’t sit well with a home buyer

3. Creating a Riot

There are people in life who thrive on drama. Granted, it is the estate agent’s job to get the highest price possible for a property. But encouraging a bidding war and gazumping buyers, ultimately hurts all parties involved.

A milder alternative is to invite sealed bids. That prompts buyers to pitch in with their highest possible offer. And the highest offer wins. All’s fair in love and…

4. The Non-Existent Offer

Even more serious than playing buyers off against each other, is the practice of making up non-existent offers to try and persuade bidders to raise their price.

It’s unprofessional, unethical and particularly damaging both financially and emotionally.

Less ethical agents give the profession a bad name

5. False Reassurance on Home Surveys

Misrepresenting a property’s structural or economic condition to a buyer or a tenant, is unfortunately a practice some agents are known for.

Declare any information you have about a property’s condition. Even if that information isn’t favourable to your deal. You may lose the deal, but you will maintain your integrity and win a long-term relationship with your client.

6. The Not-So-Straight Shooter

Sellers will seek multiple opinions on the value of their home, before appointing an agent. Valuing real estate is a combination of both science and art. The price will vary between estate agents.

Some agents will be price bullish to appeal to the seller’s wallet. Some will be price-bearish, in order to lower, and then exceed expectations. Neither are wrong. But there are those agents who knowingly deceive their clients. Avoid being one of them. Be communicative, transparent and ethical in your marketing strategy.

About overwrite.ai

overwrite.ai is a pioneering, purpose-built real estate AI, creating engagement-oriented content for the real estate industry. overwrite.ai creates the marketing content that powers the real estate industries of the UAE, KSA, Egypt and Lebanon.

For informative news and views on the world of real estate, proptech and AI, follow overwrite on Instagram and LinkedIn, and keep up-to-date with our weekly NewsBites blog.

“Jail-breaking” prompts leading GPT-4 astray

by Charlotte C.

Microsoft-affiliated research finds flaws in GPT-4 .

Sometimes, following instructions too precisely can land you in hot water — if you’re a large language model, that is.

That’s the conclusion reached by a new, Microsoft-affiliated scientific paper that looked at the “trustworthiness” — and toxicity — of large language models (LLMs), including OpenAI’s GPT-4 and GPT-3.5, GPT-4’s predecessor.

The co-authors write that, possibly because GPT-4 is more likely to follow the instructions of “jailbreaking” prompts that bypass the model’s built-in safety measures, GPT-4 can be more easily prompted than other LLMs to spout toxic, biased text.

In other words, GPT-4’s good “intentions” and improved comprehension can — in the wrong hands — lead it astray.

“We find that although GPT-4 is usually more trustworthy than GPT-3.5 on standard benchmarks, GPT-4 is more vulnerable given jailbreaking system or user prompts, which are maliciously designed to bypass the security measures of LLMs, potentially because GPT-4 follows (misleading) instructions more precisely,” the co-authors wrote in a blog post accompanying the paper.

New research suggests that GPT-4 can be more easily prompted 
than other LLMs to spout toxic, biased text.

Now, why would Microsoft greenlight research that casts an OpenAI product it itself uses (GPT-4 powers Microsoft’s Bing Chat chatbot) in a poor light? 

To find out more and read the full article, click here

This column does not necessarily reflect the opinion of overwrite.ai and its owners.

 Kyle Wigger writes for TechCrunch.

This story has been published from an article published on Tech Crunch in October 2023.

For informative news and views on the world of real estate, proptech and AI, follow overwrite on Instagram and LinkedIn, and keep up-to-date with our weekly NewsBites blog.

overwrite | real estate content creation, reimagined

Tower-top Stunts Caught on Camera in the UAE

by Charlotte C.

See the slickest Dubai high-rise stunts!

The UAE has always had that ‘dare to dream big’ philosophy at the core of its development. 

It’s translated into some pretty large buildings — World Record-clinching ones no less, and as something of a side effect, it’s also spawned a rare breed of adventurers with an absolutely massive set of ambitions. 

We’ve rounded up some of the most wild real life and big screen, sweaty-palmed, cloud-bothering, tower-top stunts to have ever been caught on camera in the UAE.

Emirates cabin crew stands on top of the Burj Khalifa
Emirati skater, Zahra Lari, skates on top of ‘The View at the Palm’
Sheikh Hamdan enjoys a coffee on top of Ain Dubai

Click here to see some of the slickest Dubai high-rise stunts as featured in What’s On uae

About overwrite.ai

overwrite.ai is a pioneering, purpose-built real estate AI, creating engagement-oriented content for the real estate industry. overwrite.ai creates the marketing content that powers the real estate industries of the UAE, KSA, Egypt and Lebanon.

For informative news and views on the world of real estate, proptech and AI, follow overwrite on Instagram and LinkedIn, and keep up-to-date with our weekly NewsBites blog.

3 Questions Every CEO Should Ask Before Implementing Gen AI

by Charlotte C.

You can jump in with both feet, but like any other bleeding edge technology, AI can’t help your company if you don’t know at the outset what the goal is.

There is a well-worn joke about a tourist lost in the countryside who asks a local for directions to the city. The reply comes: ‘Well, if I were you, I wouldn’t start from here.’ It’s the absurdity of the joke that makes it work. Where you are today is where you must start from. There’s wisdom in it too: where you have come from, and the road you’ve taken, can be just as crucial to the success of your onward journey.

3 Questions Every CEO Should Ask Before Implementing Gen AI

A Microsoft study found that organizations already using AI were performing an average of 11.5% better than those that were not. It was published in 2019, which shows that while excitement around Generative AI (Gen AI) may be relatively new, the value AI more generally can add to business is well under way.

Gen AI represents the next wave of technology with the potential to unlock dramatic business efficiencies and outcomes, and to create new digital products, services and experiences. With AI, up until now, what we’ve had the opportunity to do is leverage data sets fundamentally to answer deterministic questions or to provide insight that could predict how something could play out.

The significant difference with Gen AI is using the same data sets you would have used to predict, you can use to create new original content informed by the training data sets. That allows the creation of code, original content, new product design and processes.

In this sense, it is unlike any technology we have ever seen before and the temptation to rush headlong into its implementation, or at least to not get left behind, is understandable.

“According to a MarketsandMarkets report, the global Gen AI market is expected to grow from $111 million in 2019 to $4.5 billion by 2025, at a compound annual growth rate (CAGR) of 44.6% during the forecast period.” 

Gen AI represents the next wave of technology with the potential to unlock dramatic business efficiencies and outcomes.

Future success depends on having the correct vision and foundations in place and ensuring that you evolve your organization’s capabilities to continually change at pace with the changes taking place around it.

As businesses stand on the brink of this next technological wave, to harness Gen AI’s power effectively, CEOs must pose three critical questions before embarking on the journey:

Click here to find out these 3 critical questions.

About overwrite.ai

overwrite.ai is a pioneering, purpose-built real estate AI, creating engagement-oriented content for the real estate industry. overwrite.ai creates the marketing content that powers the real estate industries of the UAE, KSA, Egypt and Lebanon.

For informative news and views on the world of real estate, proptech and AI, follow overwrite on Instagram and LinkedIn, and keep up-to-date with our weekly NewsBites blog.

Google Backs New AI-Powered Property Portal

by Charlotte C.

Ex-Deliveroo Execs Secure $2M funding for UK property search venture 💵

A trio of former Deliveroo executives have secured investment for a new property search engine start-up backed by a Google artificial intelligence fund.

Sky News announced that Jitty has raised $2m from investors led by Gradient Ventures, an AI fund established by the global technology behemoth.

Jitty, which will target homebuyers, uses so-called large-language model (LLM) technologies, as well as computer-vision, to read property floor plans and understand photographs and descriptions of homes.

AI-infused Jitty is equipped with tools for users to create shortlists and share information on each property. 

It also has the capability to read floor plans and understand photos and descriptions of homes, as well as cross-reference details on public housing databases.

The company raised $2m (£1.6m) in pre-seed funding from Google’s Gradient Ventures to develop its technology, and the firm is looking to index the whole property UK market.

Among the angel investors to back Jitty is Doug Monro, former chief operating officer for property website Zoopla.

New AI-powered portal, Jitty, received investment
from Ex Zoopla Exec

“Jitty has huge appeal – it’s a mature market but there’s still room for much better tools with a focus on the buyer. I’ve spent my career building some of the biggest consumer marketplaces like Adzuna, Zoopla, and Gumtree, and Jitty has the opportunity to have a similar major impact.” Monro said.

While other apps like Zoopla in the UK, and Redfin or Zillow in the US, make it easy to search homes by location and further filter homes, Jitty has built natural search capabilities for searching homes.

Additionally, users can easily share the homes they like on Jitty with others, organise their favorite homes in lists, and track the status of each home thus avoiding endless back and forth via email or messaging apps.

This column does not necessarily reflect the opinion of overwrite.ai and its owners.

Mark Kleinman writes for Sky News.

This story has been published from an article published on Sky News in August 2023.

For informative news and views on the world of real estate, proptech and AI, follow overwrite on Instagram and LinkedIn, and keep up-to-date with our weekly NewsBites blog.

overwrite | real estate content creation, reimagined