The Power of Many (Estate Agents)

By Mazhar Farooqui – Gulf News

Dubai: Over 150 real estate brokerages in the UAE have joined hands against the online portal Property Finder after it did not give in to demands for a three-month advertising fee waiver in wake of the coronavirus slowdown.

As a mark of protest, they have withdrawn around 20,000 property listings from the website. The numbers are rising as more brokerages join the campaign. The unprecedented move has send shock waves across the industry, already reeling from the pandemic.

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The Importance of Estate Agent Branding

by Ayman Alashkar – Co-Founder & CEO – OVERWRITE.ai

To stand out from the competition, Estate Agents must create a brand identity that resonates with tenants, buyers and landlords.

Establishing yourself as an Estate Agent requires more than just putting word out into your community that you are open for business.

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Will Estate Agency Ever Be The Same?

by Ayman Alashkar – Co-Founder & CEO – OVERWRITE.ai

There’s an old saying about necessity being the mother of invention. COVID-19 has forced us to re-evaluate our lives and our livelihoods. It’s made businesses redefine Work, giving many people an opportunity to also redefine what kind of work, works for them. Estate Agents are no exception.

Every Estate Agent remembers what inspired them to join the game. Whether it was the opportunity to meet people. The flexibility of not being office bound. The ability to earn as much as your potential allows. Or the allure of beautiful, tangible properties. Now as you soldier through these tough times, draw from that inspiration.

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STEP Conference 2020

Way to go Ayman Alashkar, Co-Founder & CEO of OVERWRITE.ai, together with Roula Moussa, Tariq Bin Hendi and Jihad Tayara. On stage this afternoon at STEP Conference 2020 in Dubai, talking about AI and the decade ahead. Fluid conversation. Excellent content. Lots learned.

Global Property Markets are Having a Wobble, and it’s COVID-19’s Fault

Everywhere from New Zealand to New York:

  • Property viewing rates are slowing.
  • Buyers are putting off their searches.
  • Transaction volumes are ticking downwards.
  • Travel restrictions are denting developers’ ability to attract foreign investors.
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