Social media marketing has engulfed the residential real estate business, providing a 24/7 reality show reel of real estate agents and their antics.
First Bloggers, then Vloggers, and now Tik-Tokers. It seems as though every agent has their finger in one or more social media pie, promoting themselves and their listings to a worldwide, property-hungry audience.
This week we’re talking Podcasts. They’re not the newest medium on the block. But they’re what growing numbers of savvy agents are turning to.
Easy Listening
Podcasts are great while your audience are brushing their teeth, pounding the treadmill or in the car driving to work.
From bite-size takeaways to interviews with industry rock stars. Well-produced podcasts will have you learning unique tactics and strategies to get ahead in your career.
So we’ve done the ground work for you, and shortlisted 5 podcast picks from the US with global followings, that every smart agent, no matter where they’re based, should be listening to.
1. Keeping It Real
Subscribe to Keeping it Real – The Secrets of Agents’ Success
Broadcast from Chicago, Keeping It Real has grown from a handful of interviews of top agents into one of the most successful real estate podcasts online today.
2. Think Like a CEO
Host: Gary Keller
Subscribe to Think Like a CEO on Apple Podcasts
Listen to Keller discussing his success on your headphones, delivered in his trademark style that actually resonates with a lot of agents. A great way to get boosted about crushing it at your next showing.
3. Real Geeks – Keeping It Real
Subscribe to REALGEEKS – Keeping It Real
If you want to hear real life agents being interviewed about unbelievable but genuine incredible successes, then tune into Real Geek’s Keeping it Real. These guys get straight to the point with their top calibre guests.
4. Real Estate Rockstars
Host: Pat Hiban
Subscribe to Real Estate Rockstars
With more than 4 million downloads and legions of fans around the world, it’s easy to see why this Podcast makes our list. With interviews from the very best VIPS of the real estate industry and deep dives into technology and strategy, Real Estate Rockstars is a must-listen for new agents and old agents alike.
5. Lab Coat Agents
Hosts: Tristan Ahumada, Jeff Pfitzer & Nick Baldwin
Subscribe to Lab Coat Agents Podcast
Lab Coat Agents is a group of real estate agents, brokers, vendors, speakers, industry insiders, leaders, and experts collaborating together to create the best systems for maximizing lead generation & lead conversion, sharing tips and techniques to grow your business, and discussing the latest tech to help leverage your time.
Tune in, Turn up
When you want to share in-depth insights, Podcasts give you the space to roam. Pre-recorded, downloaded digital content in the form of a podcast is becoming an increasingly popular medium to get your real estate voice heard and become a source of invaluable industry knowledge.
So next time you’re sat waiting for the client who’s running late, tune into one of these. And as many of the world’s most accomplished professionals will tell you, the key to success is to “Never Stop Learning”.
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